More than half of companies with successful video marketing strategies prefer three types of video content: customer testimonials, demonstration videos, and explainer or tutorial videos.
Customer testimonials are seen to be the most effective, since this is a savvy way to provide the social proof that drives results outside of video marketing, and are seen as twice as effective as case studies, which showcases the difference between you telling your own success story and your customers telling them for you.
What are the most effective types of video content used?
Thought leader interviews.
Behind the scenes.
Marketers are learning more about video’s power to generate more traffic, leads, and sales, as they continue to see video’s effectiveness climb.
As a thank you for taking the time to check out Seekalook we’d like to offer you a FREE video logo! Just click on the ‘Get your free video’ window below…
There is nothing new with most brands needing to have some form of video marketing strategy. The almost exponential rise in popularity of video content on virtually every channel and platform has only reinforced this finding.Video content will soon make up the...
A business is only as good as its employees, or so the saying goes. It makes complete sense, given the fact that a company couldn't possibly function without a group of people collectively working towards the same goal. To have any hope of being efficient and...
In recent years, video storytelling has become the most popular way for marketers to get the brands closer to people. The reasons for this are numerous. Video production is not as expensive as it used to be. They prefer this media since it is easy to digest, and...