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5 Tips for a Winning Video Marketing Strategy.

Optimise video content for mobile devices.   Did you know that 50% of all YouTube views come via a mobile device? In fact, mobile video consumption is growing at such an incredible rate, it is predicted to account for 72% of all mobile traffic by 2019! If you host a video on your site then […]

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5 Steps to Creating a Video Marketing Campaign.

People are visual learners. Especially if your business offers a service or a product that isn’t quite so simple, it’d be more effective to explain via video than just text. But what if you don’t know how to integrate them effectively. Let me share with you 4 steps in creating a video marketing campaign.   […]

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4 Good Reasons to Have a YouTube Channel.

One of the earliest questions considered by any business, large or small, investing in video marketing will certainly be, “Should I have a YouTube channel?” The answer: probably……but it depends on the type of business you are, the kind of content you’re creating and the goals you have for your videos. No matter how users […]

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Online Video – The Future of Content Marketing.

Video is taking content marketing by storm, but you’ll have to do more than just make one to realise its full potential. By 2020, video will account for 79% of all global internet traffic. Video-on-demand traffic alone will have almost trebled. With online video quickly becoming a key means for people to satisfy their information […]